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Canadian Milestones
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1967 The first McDonald's restaurant outside the United States opened in Richmond,
British Columbia.
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1968 As Franchisee for Eastern Canada, George A. Cohon opened the first McDonald's
in London, Ontario.
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1970 McDonald's 50th Canadian restaurant opened in Dieppe, New Brunswick.
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1971 McDonald's operations in Eastern and Western Canada were amalgamated and
George A. Cohon was named President and Chief Executive Officer, McDonald's
Restaurants of Canada Limited.
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1972 McDonald's opened its first restaurant in Montreal. For the next 18 months, on
average, a new restaurant opened each month in the province of Québec.
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1976 McDonald's changed the eating habits of Canadians with the introduction of its
breakfast menu.
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1977 With the opening of the 250th McDonald's restaurant - in St. John's,
Newfoundland - McDonald's restaurants were operating coast-to-coast.
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1977 McDonald's first McHappy Day raised more than $460,000 for local children's
charities.
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1981 McDonald's became the largest foodservice organization in Canada.
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1981 The first Ronald McDonald House opened in Toronto, providing a home-away-from-home for families with children undergoing treatment for cancer or other
life-threatening illnesses. Today, there are 12 Ronald McDonald Houses in cities across Canada.
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1984 Seasonal McDonald's restaurants opened at Wasaga Beach, Ontario and at
Montreal's La Ronde amusement park.
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1985 McDonald's first McSnack restaurant opened in Toronto's Dundas West subway
station.
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1987 McDonald's Restaurants of Canada Limited marked its 20th Anniversary, and
with the generous support of its customers, raised $1.5 million for Rick Hansen's
Man in Motion World Tour.
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1988 After 12 years of negotiations, George A. Cohon announced an agreement to open
20 McDonald's restaurants in Moscow. It is the largest agreement ever signed
between a food company and the Soviet Union.
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1990 McDonald's Canada opened Moscow-McDonald's, the first McDonald's
restaurant in the Soviet Union, serviced by 27 cash registers and seating 700. This restaurant in Pushkin Square is still the largest McDonald's in the world.
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1994 In March, McDonald's announced that all of its company-owned stores would
become smoke free.
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1994 McDonald's signed an agreement with Wal-Mart Canada to open satellite
restaurants in the retailer's outlets across Canada. Today, there are 200 McDonald's restaurants inside the popular retailer's doors.
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1995 McDonald's opened its first PlayPlace located in Niagara Falls and the first
McDonald's Express location at Granville and 70th, Streets, Vancouver.
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1997 McDonald's launched its newest great taste - the McFlurry® dessert - a Canadian invention.
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1999 McDonald's introduces The Big Xtra® sandwich - a big burger to satisfy
customers who are 'Xtra' hungry!
McDonald's introduces Breakfast Bagels - the newest taste sensations on the
breakfast menu in four delicious flavours: Bacon N Egg, Ham N Egg, Western
Omelette and Bacon, Lettuce and Tomato.
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2000 McDonald's launches its McValue Menu - special pricing on select menu items
on certain days and everyday low prices on some Extra Value Meal combinations.
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2001 McDonald's launches a test of a variety of McCafé concepts serving specialty
coffees and desserts in British Columbia, Ontario and Quebec.
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2003 McDonald's once again reinvents breakfast with the McGriddles™ breakfast sandwich - a delicious handheld package that combines bacon or sausage, egg and processed cheese, sandwiched between delicious hot cakes with the syrup baked right in.
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2003 McDonald's is the first quick service restaurant chain in Canada to offer free Wi-Fi high-speed wireless access to customers as a reward for their patronage.
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2004 McDonald's launches the Balanced Lifestyles Initiative- a national consumer wellness campaign aimed at Canadians of all ages focusing on three key areas: additional menu choice, consumer education and the promotion of physical activity.
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2004 McDonald's introduces the 10 Cent Happy Meal program, in which 10 cents from every Happy Meal purchased is donated to
Ronald McDonald House Charities.
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2005 McDonald's Canada introduces Toasted Deli Sandwiches - eight warm sandwiches made with quality deli meats, vegetables, cheeses and freshly toasted breads.
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2007 McDonald's Canada will celebrate its 40th birthday.
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